For 10 years, McGuire, Jennings and Miller , a funeral home in Rome, Georgia, has offered New Year’s revelers a strange bargain. Anyone planning to drive while under the influence of alcohol or drugs on New Year’s eve can come into the company’s office in advance and sign a contract announcing their intentions. If they die in a drunk-driving accident on New Year’s, the funeral home will cover the costs of their burial: limousine, grave, casket, and embalming all included.

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