Filed under: People, Retail

Looking for a last-minute costume isn’t too tough these days. In strip malls across the country, temporary Halloween stores have popped up in vacant retail spaces like an orange-spotted rash. But back when Chuck Martinez was growing up in the 1970s, the idea of a store devoted entirely to Halloween was considered kind of crazy, or at best, a silly business plan.

Martinez had an unusual job. He worked at a San Diego Sears Roebuck as a company magician, performing at store openings and company…

Spook Sells: Halloween’s Eerie Evolution Into a $6 Billion Industry originally appeared on DailyFinance.com on 2011-10-28T12:30:00Z.

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